About us

ABOUT US

At Inside China, we don’t believe in one-size-fits-all tours. Instead, we craft each itinerary based on your passions, pace, and purpose. Whether you’re a history lover, foodie, nature explorer, or culture seeker, we build your trip around what excites you most. Want to join a local festival? Learn calligraphy in a quiet village? Hike a remote section of the Great Wall? We make it happen — with insight, authenticity, and care.

Overview

Inside China is a travel company that specializes in organizing immersive and culturally rich tours across China for foreign visitors. Founded and operated by Chinese citizens, Inside China provides travelers with a truly authentic experience by offering:

  • Insider-led tours guided by locals who deeply understand Chinese culture, history, and everyday life

  • Diverse travel itineraries that include iconic landmarks, hidden gems, natural wonders, and unique cultural encounters

  • Customized experiences tailored to different interests such as food, history, nature, spirituality, and traditional lifestyles

  • Personalized group travel services for tourists, schools, organizations, and private groups

In short, Inside China offers travelers the chance to see China not just as tourists, but as welcomed guests gaining genuine insight into the country’s soul.

What Sets Us Apart

At Inside China, we believe in more than just tourism. We offer an authentic, immersive journey into the heart of China — a journey guided by those who know it best: its own people. Founded and operated by native Chinese citizens, Inside China offers an insider’s perspective that foreign-run tour companies simply can’t match. Our founders, guides, and experts are not only locals, but passionate storytellers, deeply rooted in the history, culture, and traditions of this incredible land.

Guilin

Drifting Through a Painting: My Journey in Guilin

When I first set foot in Guilin, it felt less like arriving in a city and more like stepping into a scroll painting. Towering limestone karst peaks rose dramatically above winding rivers, while small villages dotted the emerald-green fields. Guilin

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Experiencing Taoist Culture in China

Experiencing Taoist Culture in China

When travelers think of China, they often picture the Great Wall, the Forbidden City, or Shanghai’s skyline. Yet beyond these icons lies a deeper journey—the chance to explore Daoist (Taoist) culture in China, a living philosophy that has shaped the

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Chinese teach culture

Wandering Through China’s Tea Gardens

There are few experiences in China as serene and enriching as walking through a tea garden. Here, where mist rolls over emerald hillsides and rows of neatly trimmed bushes stretch as far as the eye can see, the air is

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